Build, launch, and scale 5x faster than traditional development

No misaligned teams. No vague proposals. No surprise delays. APEX is not just "AI-powered" - it orchestrates multi-agent systems through quality-gated workflows.

Our senior-led sprints take you from idea to live product in weeks, not quarters, while catching what humans miss.

  • $2.5M
    Development Waste Prevented
  • 30+
    Startups Launched
  • 85%
    MVPs Launched in <6 Weeks

Let's connect
to help you scale fast.

Trusted by Founders From Vision to Traction

From first product ideas to Series A launches " startup teams rely on APEX AI to move faster, cut waste, and build with clarity. Here's what founders say after using the system.

APEX dashboard on laptop
EstateSync
Industry: Real Estate Tech Location: United States
APEX BUILD -> EVOLVE

Key Wins

  • 60% of development budget saved vs original agency
  • Full MVP rebuilt in just 4 weeks
  • Prevented 3+ months of project delay
John Matthews

John Matthews

Founder at EstateSync

99 score

“Before APEX, we spent months with an agency and still had nothing we could show users. What surprised me most was how quickly things became concrete — clear scope, weekly progress, and an actual product in production. It finally felt like the project was moving forward instead of burning time and money.”

LedgerStack

Industry: Fintech Location: United Kingdom
APEX SCALE

Key Wins

  • 40% cloud cost reduction through architecture tuning
  • 68% transaction processing time reduced
  • $280K+ avoided full backend rewrite
Mark Reynolds

Mark Reynolds

CTO at LedgerStack

99 score

“We were at a point where a full backend rewrite felt inevitable — and risky. APEX helped us step back, identify the real bottlenecks, and fix performance and cost issues without touching what already worked. The fact that we could keep everything running while making these changes was critical for us.”

APEX mobile analytics screen
APEX dashboard overview on laptop
CareLoop
Industry: Healthcare Location: Germany
APEX PROOF -> BUILD

Key Wins

  • MVP delivered 3- faster than typical market timeline
  • Zero rework required during development phase
  • Saved $150K+ compared to agency projections
Anna Mller

Anna Mller

Founder, CareLoop

99 score

“As a first-time founder, I was overwhelmed by compliance, technical decisions, and where to even start. APEX helped structure everything — from the prototype to requirements — so development felt predictable instead of stressful. That confidence made a huge difference for us moving into pilot clinics.”

The APEX AI Difference

Unlike traditional dev shops or generic "AI-assisted" coding, the APEX system gives you validated decisions, aligned execution, and working outcomes faster and leaner. APEX AI does not rely on a single developer prompting ChatGPT, it orchestrates many specialized agents through deterministic gates and oversight at the right moments. It's not advice. We deliver software in a way that de-risks your entire product journey.

Investment before validation From $1K for real outcomes
Architecture timing Before development starts
Scope management Explicit, documented, controlled
POC creation time ~3 days
MVP development time ~4 weeks
Total cost to MVP From $10K
Risk management Built-in spikes, kill criteria, reviews
Market & domain relevance Embedded domain analysis
Team alignment Business, product, and tech unified
General AI Coding
  • Investment before validation No actual validation
  • Architecture timing Not covered
  • Scope management Undefined
  • POC creation time Not applicable
  • MVP development time Not applicable
  • Total cost to MVP No product built
  • Risk management No risk modeling
  • Market & domain relevance No context
  • Team alignment Not collaborative
APEX
  • Investment before validation From $1K for real outcomes
  • Architecture timing Before development starts
  • Scope management Explicit, documented, controlled
  • POC creation time ~3 days
  • MVP development time ~4 weeks
  • Total cost to MVP From $10K
  • Risk management Built-in spikes, kill criteria, reviews
  • Market & domain relevance Embedded domain analysis
  • Team alignment Business, product, and tech unified
Traditional Development
  • Investment before validation $50K+ before learning anything
  • Architecture timing Often, after MVP is scoped
  • Scope management Expands mid-project
  • POC creation time 4–8 weeks
  • MVP development time 3–6 months
  • Total cost to MVP $50K–$100K+
  • Risk management Reactive
  • Market & domain relevance Depends on internal team knowledge
  • Team alignment Fragmented into departments

The Math That Actually Saves You Money

Compare traditional agency costs vs APEX approach — in time, budget, and outcomes.

APEX math comparison
APEX PROOF

Compare traditional agency costs vs APEX approach — in time, budget, and outcomes.

Agency Reality APEX Approach
$20,000+ From $1,000
4+ weeks From 3 days

Outcome

Save $19,000+
and 3+ weeks

APEX BUILD

Ship a production-ready foundation without paying for bloated overhead

Agency Reality APEX Approach
$50,000+ From $2,000
3+ months From 4 weeks

Outcome

Save $48,000+
and 2+ months

APEX EVOLVE

Iterate weekly with tight feedback loops and clear performance goals.

Agency Reality APEX Approach
$30,000+ From $500/week

Outcome

Save $25,500+

APEX SCALE

Expand reliably—systems, automation, and growth-ready architecture.

Agency Reality APEX Approach
$150,000+ From $10,000

Outcome

Save $140,000

Agentic Pricing: Modular Packages for Every Stage

Each pack delivers a defined outcome at startup-friendly rates, powered by multi-agent test-driven AI. Whether you need a proof of concept, a launch-ready MVP, ongoing evolution, or enterprise-grade scale, choose the package that fits your stage.

APEX Proof

Prove your concept, validate technology, and define a clear roadmap through a focused discovery sprint resulting in a functional prototype.

From $1,000

From 3 days

Best for: Early-stage founders, idea validation, pre-MVP

Get Started

Main outcomes

  • Full Proof of Concept
  • Clickable Prototype
  • MVP Scope Definition
  • Domain Research

What's included

  • Proof of concept
  • Clickable Prototype
  • Market & competitor research
  • Cost & timeline estimates
  • Product vision & market opportunity overview
  • Core feature mapping, user journey flows & clear MVP scope
  • Architecture outline, tech stack proposal & compliance blueprint
  • Growth roadmap & comprehensive discovery phase report
  • Risk and constraint register with mitigation plan
  • ROI potential & investment summary
Get Started
APEX Build

Turn your validated concept into a production-ready MVP with scalable architecture and full delivery ownership.

From $2,000

From 1 week

Best for: Completed discovery, ready-to-launch startups, funded founders

Get Started

Main outcomes

  • MVP Delivered
  • Web or Mobile Application
  • Security Checks
  • Quality Assurance

What's included

  • MVP development
  • Web or mobile app build
  • QA with integration tests, edge cases & unit tests
  • Dynamic technical documentation updates
  • Full frontend and backend
  • API implementation
  • Scalable architecture setup
  • Security & regulation compliance-ready product deployment
  • CI and CD pipeline
  • Weekly demos and reports
Get Started
APEX Evolve

Stabilize, support, and continuously advance your live product with reliable infrastructure and focused development.

From $500/week

Ongoing

Best for: Live products, product-market fit, team takeover

Get Started

Main outcomes

  • Infrastructure Monitoring & Optimization
  • Ongoing Product Enhancement & Support
  • Future Scaling Roadmap
  • Project Takeover & Audits

What's included

  • 24/7/365 infrastructure monitoring and optimization
  • Ongoing product development & improvement
  • Plan for scaling
  • User performance tracking and insights
  • Product performance, process audits & code review (in case of project takeover)
  • Continuous quality assurance
  • Weekly/bi-weekly releases to production
  • Monthly product review session
  • Live environment stability & prioritized feature iterations based on user feedback
  • Security audits & enhancements
Get Started
APEX Scale

Upgrade your live product for growth with scalable architecture, performance engineering, and senior-level support.

From $10,000

From 1 month

Best for: Post-PMF, VC-backed startups, scaling teams

Get Started

Main outcomes

  • Dedicated Full-Cycle Development
  • Ongoing Support & Monitoring
  • Investment-Ready Assessment Report
  • Security Optimization

What's included

  • Scalable architecture refactoring
  • Performance and load optimization
  • Team and processes scaling support
  • Senior-level product and engineering guidance
  • API optimization for higher load
  • Database scaling and optimization
  • Technical documentation for future team
  • Scale & investment-ready Assessment Report
  • Security, quality & infrastructure monitoring
  • Growth-critical feature development
Get Started

Understand the AI Tiers

Not all AI is created equal. The difference between automation that merely assists and automation that truly transforms lies in the architecture. Here's how the tiers compare—and why Tier 3 represents a fundamental shift in what's possible.

Tier 1

Basic Automation

Outcome

Rule-based workflows with simple conditional logic. Requires extensive manual configuration and maintenance. Limited to predefined scenarios.

Reality

Rigid systems that break under edge cases. High operational overhead with frequent human intervention required. Unable to adapt to changing conditions.

Tier 2

Assisted Intelligence

Outcome

Machine learning models trained on historical data. Provides recommendations that humans review and approve. Improves over time with feedback loops.

Reality

Helpful but passive. Still requires human decision-making at every critical juncture. Scaling is limited by available human reviewers. Latency in the feedback cycle.

Tier 3

Agentic / APEX

Outcome

Autonomous agents with reasoning capabilities. Self-directed goal pursuit with real-time adaptation. Orchestrates complex multi-step workflows independently.

Reality

True operational leverage. Agents handle exceptions, make judgment calls, and coordinate with other systems. Humans define objectives; agents execute with minimal oversight.

Agentic Engineering, Not AI-Assisted Coding

Most agencies prompt ChatGPT and clean up the output. APEX takes a different approach. Our AI Developer Workflows orchestrate specialised agents through deterministic quality gates built on the Three Pillars of Agentic Engineering to produce consistent, production-ready software.

Multi-Agent Orchestration

Research, validation, and technical-design agents work together in structured workflows to analyse the market, define requirements, internally create multiple Product Vision variants, stress-test them with Business Panel Agents, select the strongest Market-Fit option, then decompose functionality and design the solution architecture.

Quality Gate Architecture

Every stage passes anti-pattern detection and approval gates. Our agents enforce the Test-Driven Development (TDD) methodology, which prioritizes quality and code creation, blocking known failure patterns before they reach your codebase.

Closed-Loop Self-Correction

When agents detect issues, they automatically re-analyse and try alternative approaches to reach 100% pass rate for prepared quality artifacts—unit and integration tests. Human experts step in only at strategic checkpoints, ensuring continuous improvement without delays.

Complete Proposal in 1 Day — Free

Why Wait Weeks? Get Your Proposal Now

Our AI-powered system analyzes your requirements and generates a comprehensive, professional proposal tailored to your specific needs. No more waiting, no more back-and-forth emails. Just fast, accurate results.

1

Submit your project details through our simple intake form takes less than 5 minutes

2

Our AI analyzes your requirements and matches them with proven solutions

3

Receive a detailed proposal with timeline, pricing, and deliverables within 24 hours

4

Review and ask questions — our team is available to clarify any details

5

Approve and start — no hidden fees, no surprises, just results

Meet the Agent Fleet

These agents work together with a dedicated product owner and COO with over 15 years of expertise to deliver high-quality software at startup-friendly prices.

Deep Market Research
Compiles the User Persona profile to put the user's real "pain points" into the Product architecture planning.
System Architect
Designs scalable technical architecture and selects the right tech stack.
Requirements Analyst
Defines scope, product vision, and user journeys to avoid ambiguity, and translates them into structured Functional Decomposition, Phasing, and Roadmap.
Business Panel
Validates product ideas against business goals and industry constraints. Panel includes disruption theory, communication systems, risk & uncertainty, systems thinking, organizational excellence, blue ocean, marketing & tribe, management, and competitive strategy experts.
Security Engineer
Detects vulnerabilities and ensures compliance.
Quality Engineer
Enforces Test-Driven Development (TDD) and automated testing.
Frontend Architect
Implements user interfaces with best-in-class practices, mobile and web front-end UIs.
Backend Architect
Designs APIs, end-to-end back-end implementation, and data models for performance and scale.

Where Are You in the Journey?

Coordinates the entire multi-agent workflow, routing tasks to specialized agents and synthesizing their outputs into cohesive deliverables.

First-Time Founders

You've got the vision, but need proof that it works. Avoid costly detours by validating your concept, mapping out scope, and seeing your idea in action before you commit serious capital.

Pre-seed Non-technical Idea-stage confidence

Funded Startups

You've raised. You've got a roadmap. Now you need delivery velocity without bloated teams, agency delays, or vague burn. APEX helps you launch live products on time, with technical depth and startup-level urgency.

Seed to Series A Validated roadmap Execution speed

Post-MVP Teams

Your MVP is out. Users are giving feedback. You need the firepower to iterate fast, expand your roadmap, and evolve your product toward real product–market fit. We provide ongoing delivery and enhancements without losing control.

Live product Feature expansion PMF pursuit

Tired of Dev Shops

You've been burned. Bloated timelines. Rigid scopes. We built APEX for founders who've outgrown vague partnerships and need a product delivery system that actually delivers.

Trust issues Burned budget Need real outcomes

How APEX Works

A clear path from first idea to full-scale product, structured as modular AI packs, each designed to solve specific business problems without waste or overhead.

01

Get a Free Proposal (1 Day)

Tell us what you're building. Our agentic presale system orchestrates multiple specialised agents to produce a comprehensive proposal.

Includes marketing research, user personas, product vision, MVP scoping, discovery plan, clickable prototype, and holistic success framework.

02

Choose Your Starting Pack

Start where you are, not where an agency wants you to be. APEX AI is modular by design.

Includes: Proof, Build, Evolve, Scale options tailored to your goals.

03

Sprint-Based Execution

APEX works in short, aligned sprints with deliverables tracked and demos shared weekly.

Includes: sprint planning · weekly demos · visibility tools

04

Real-Time Visibility & Decision Gates

Predefined checkpoints with measurable outputs, scope validation, and explicit go/no-go decisions.

Includes: roadmap adjustments · performance snapshots · cost tracking

05

Ship, Iterate, or Scale

Once we deliver the expected milestone, you choose your next move. APEX adapts to your trajectory.

Includes: full handoff · ongoing support · continuous delivery

Privacy-First, Enterprise-Ready

Your code never leaves your control. Zero retention. Full encryption. Complete IP protection.
APEX was designed from day one to meet the strict security, compliance, and IP-protection requirements of modern enterprises. While many AI-assisted development approaches trade speed for risk, APEX test-driven AI development delivers both. Here's how:

AICPA SOC GDPR ISO HIPAA PCI

Zero code retention:

Source code, requirements, and artifacts are processed ephemerally; nothing is stored or reused, and no customer data is used to train public models. Each request is handled in isolation and discarded immediately after execution.

End-to-end encryption:

All data transmissions are protected by TLS 1.3, ensuring encrypted communications between your environment, our AI services, and our delivery infrastructure.

Strict data isolation and controlled execution:

Client code and data are logically isolated. Role-based access control governs who can see what, and AI processes run only in Softermii-managed or client-approved environments.

Compliance aligned by design:

APEX supports ISO 27001, SOC 2, GDPR, HIPAA, and PCI DSS requirements, with built-in auditability, traceability, controlled access, and documented security controls from the start.

Full intellectual property ownership:

You retain complete ownership of your source code and artifacts. Solutions are never repurposed or used to train external models.

Continuous security governance:

We monitor for vulnerabilities, conduct regular security reviews, and evolve our controls to stay ahead of emerging threats.

Flexible deployment:

Choose secure SaaS, your own virtual private cloud (VPC), on-premises, or deployments, depending on your risk profile.

Trust commitment:

Transparency, accountability, and verification are core to APEX. Clear documentation, named security contacts, and an evolving set of best practices ensure your data and IP stay protected.

Technologies Behind: Multi-Model AI and Domain-Driven Engineering

APEX isn't a chatbot wrapper; it's a purpose-built system that blends multi-model AI orchestration with proven software engineering to turn uncertainty into investment-ready clarity. By choosing the right models and coordinating specialised agents, APEX guides product decisions with rigour, not guesswork.

Multi-model AI architecture:

Selects the best model (Claude, OpenAI, Gemini) for each task, avoiding lock-in.

Agentic workflow:

Specialised agents—research, architecture, estimation, domain, and compliance, along with disruption theory, communication systems, risk & uncertainty, systems thinking, organizational excellence, blue ocean, marketing & tribe, management, competitive strategy experts—coordinate via structured workflows, with expert oversight.

DevOps integration:

GitHub/GitLab versioning, automated pipelines, and CI/CD; built with Python, TypeScript, and Docker.

Technical clarity:

C4 diagrams, PlantUML, and interactive wireframes keep stakeholders aligned.

Domain intelligence:

Continuously updated knowledge bases and real-time research for sectors like healthcare, fintech, logistics, e-commerce, and real estate.

Quality assurance:

Dynamic documentation updates, integration tests, edge cases, unit tests, risk quantification, and consistency checks align scope, architecture, and budget with reality. Mitigating and minimizing technical debt through continuous quality assurance.

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Sounds too good to be true?
Let APEX AI prove it's possible.

From early-stage ideas to scaling products, APEX helps startups and tech-driven teams move from uncertainty to execution — faster, leaner, and with complete technical clarity. Whether you're validating a concept, building your MVP, evolving a live product, or scaling under real load, our modular packs deliver results where traditional dev models fall short.

Get Free Proposal

Frequently Asked Questions

Everything you need to know: scope, pricing, security, timelines, and how APEX works.

1. What stage of my startup is APEX AI best suited for?
APEX is designed to meet you where you are. Whether you are validating an idea, building your first MVP, improving a live product, or preparing for scale, there is a pack tailored to your needs. Most of our clients range from idea to Series A.
2. How is APEX AI different from hiring a dev agency or freelancer?
Dev agencies sell hours. Freelancers follow tickets. APEX delivers productized execution with defined scope, clear timelines, and senior-level delivery; no vague retainers, no handoffs, and no filler.
3. What do I get in the free proposal?
Within 2 days, you receive a delivery-ready proposal with an architecture outline, a timeline estimate, a cost model, risk highlights, a validated product vision, a 6–12 month roadmap, a razor-sharp MVP scope, and your business idea enriched with deep market research. No commitment required.
4. Can I start with one pack and switch later?
Yes. Each pack is modular and fully upgradeable. You can start with Proof and move into Build, Evolve, or Scale as your product grows. No re-onboarding or reset needed.
5. Do I need a technical cofounder to work with APEX AI?
No. APEX handles product architecture, development, and execution with full transparency. Many of our clients are non-technical founders. We provide the technical clarity you need to move forward with confidence.
6. How fast can I go from idea to live product?
Some clients go from concept to production-ready MVP in under 4 weeks. Timelines depend on scope, but our process is designed to reduce friction and maximize delivery speed.
7. What happens after my MVP is launched?
You can continue with APEX Evolve for support, iteration, and infrastructure monitoring. Or we can prepare a full technical handoff so you can transition to your own team when ready.
8. Can I bring APEX AI into an existing codebase?
Yes. We begin with a technical audit to assess the current state. Based on the findings, we recommend a continuation plan, a refactor, or a selective rebuild aligned with your goals.
9. Will I own the code and deliverables?
Yes. You own one hundred percent of the source code, infrastructure, documentation, and assets. Everything is built into your accounts with no lock-in.
10. Can I use APEX AI if I already worked with another vendor?
Absolutely. We frequently step in to take over stalled or misaligned dev teams. We assess the existing work, stabilize what is usable, and regain momentum quickly without starting over.
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