Wealth management made for everyone
Mobile and web application for managing personal funds with multiple financial integrations.
About the project
SmartStart is a combination mobile and web application designed to help people improve their financial outlook. The app provides users with real-time information about their current spending habits and loans information.
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Duration
11 months
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Country
USA
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Industry
Fintech
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Type of project
Web & Mobile
application
Key Challenges
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Develop an accessible UI/UX
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Integrate third-party API’s
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Implement assets and properties management
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Set up internal integrations with banks
Business Goals
The founders of the American-based startup SmartStart wanted to build a compelling app for users who lack knowledge in wealth management.
The goal was to come up with an all-in-one solution that would track all the spendings, loans, analyze spendings, and set up financial goals.
The app should have looked accessible for any type of audience, have multiple integrations with American banking systems, asset and property management platforms, and contain forecasting algorithms.
Technical challenges
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Architecture
Build a complex back-end architecture that would connect multiple API’s support.
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APIs
Provide API integration with popular American banks and payment processing systems like Paypal and Stripe.
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AI/ML
Develop an algorithmic credit evaluation system based on users’ bank account history, spending history, and assets.
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Design
Deliver an accessible user interface for any kind of audience.
Solution
Our business analytics team developed a concept of all-in-one financial application that would let users take full control of their spending and financial goals.
The application was divided into 3 components:
1
Spending monitoring and Market analysis, it included general spendings, segmentation and categories, future spending forecasting and personalized notifications when users approached the spending limit.
2
Financial portfolio. It included asset management, setting up goals for potential savings (like apartment or car), property management (like rental income), and personalized offers for investments.
3
Loan opportunities. The team developed a special algorithm that synchronized data with banks and provided the options with high probability of getting a loan.
Each component underwent numerous testings by focus groups and QA testers in order to make it easy to understand and control personal funds for people with no experience.
As for security measures, we used Two-Factor Authentication with the use of OAUTH2 login security protocol.
Achievements
We’re proud to be a part of SmartStarts success.
1 296 000 transactions
Were tracked via the app in the first 2 month after release
3,000 properties
Were connected to the app in the first 2 month after release
24,000 Subscribers
Joined an app in the first 2 month after release
Key features
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Credit Score
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Personal Budget
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Assets
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Spending Analytics
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Savings Planner
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Risk Management
The team behind the project
The team comprised 14 specialists.
Development team was responsible for developing both iOS and Android applications simultaneously. The architecture of the app had to be somehow similar for future scalability and improvements.
Our design team provided over 10 concepts and prototypes in order to highlight the best practices and combine it into the final version of the app.
The QA team launched multiple automated tests in order to find security breaches because the app integrated with banks. The whole number of tests reached 200. The whole team also collaborated with DevOps specialists to ensure they followed secure SDLC guidelines and selected the suitable cloud provider.
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Client team
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Delivery Manager
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2
Designers
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5
Developers
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1
PM
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1
BA
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1
Software Architect
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1
QA
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1
DevOps
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Tech stack
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React/React Native
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ASP.NET
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PostgreSQL
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Yodlee
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AWS
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Amazon S3
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Paypal
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Stripe
Testimonials
Softermii has a hard commitment towards the project delivery on time without any delay.
We ended up by having a very attractive product that can compete with any other virtual platform.
Softermii are great with time management and produce high-quality work.
Because of how satisfied we've been with their work on this project, we're exploring bringing them in on a new project as well.
They were really on top of everything.
They know how important my timelines were and they made sure that they're dead to them and got everything done quickly.
The team is really flexible with picking up urgent bugs.
I found that is a really good working relationship in that sense that the prices are very reasonable and they are accessible even over the weekend.
Softermii delivered a technically sophisticated app.
It integrates multi-party video conferences with social media dynamics. These guys proven to be a professional, reliable, and effective partner.
I would highly recommend Softermii for any programming needs.
I am consistently impressed by the quality of the work and team effort brought forth by everyone that we've worked with.
Excellent programming skills and timely delivery.
They were able to take our poorly documented description and deliver a world-class app.
They delivered amazing results and worked through holidays to make sure I could deliver on the project deadline.
The results were consistently top quality and the devs are friendly and responsive.
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