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Gem-Cutting Your Product Identity Into perfection
Effective Brand Positioning Helps You Hit The Right Audience With The Right Product
While Right Product Design Increases Sales, Customer Loyalty, And Your Business Growth
We will create a highly conceptual set of assets by forming a distinct identity of your product.
Branding and unique UI/UX design pack a tremendous potential to truly define your website or mobile app and highlight it in the dense fog of market competition. It will help you clearly outline a unique selling angle that will be critical in breaking through to your client.
We learn your audience and create a brand that addresses their needs in a way no one else does.
Great product is an impeccable journey. We know how to create it.
When a professional crew is developing a user interface, it takes far more than merely technical expertise to deliver a sound product. As a company with vast experience in software development of different scales, we have a holistic approach to the product. It helps us create educated solutions when developing user interfaces and shaping positive experiences. When providing UI/UX design services, we optimize the look and feel for a more compelling experience in close collaboration with your team.
We know how to create an engaging interface in full compliance with your requirements.
We are far more than a strictly UX outsourcing company, going beyond the technicalities and into the pragmatics behind your final product. First and foremost, we begin by making a plan. Together with you, we discuss and document the set of goals your product is setting out to meet. Afterward, our design team reviews the methods you are using to achieve them. This way, we align our vision and make the first steps on the roadmap to reaching your KPIs. In this phase, we produce a plan, timeline and precise course of action we are going to take as part of our effort.
When preparing an innovative idea, for the UI/UX designer and developer alike, it’s highly important to predict the user response as part of prior analytics.
We stand out from other outsourced UI development companies because we together with our UX researchers explore the livelihoods, opinions, and challenges of your target audience and build on this input data for a more precise picture of values your product will represent in the future. This data can lead to the most unexpected discoveries that would flip the original views of the project.
It’s hard to predict the user experience without task/user/wire flows and they are an integral workflow part of our UI and UX developer kit. The flows help in determining the interaction and levels of complexity the user has to face to produce results on your platform.
With these paths, we find the most difficult areas and minimize the friction in usability.
Each interactive object should have a telling name or label. Same goes for menu layouts and hierarchy branching that should be minimized to the essential. This is a 101 for a user experience developer. Saying more with less while being precise will play a major part in molding the kind of UX that will please your user.
As your site and business grow, the need to organize the UI styles and elements becomes more pressing. Our UX developers will prepare a composed set of design patterns so that you can easily duplicate and reuse them in a simplified fashion with no need to turn web administration into a chore.
With huge amounts of content, it can be tricky to present everything in a considerate manner while offering great value to the user. Drowning your site visitors with information can undermine the results, and so you need to boil things down as not to overwhelm them.
This is something that takes a very deliberate approach from the UI & UX designer & developer team who contemplate business goals aside from the technical aspects.
Our experts help you reduce the clutter on your pages by removing repetition, thoughtfully spacing things out and using directive cues.
A great UI design takes many stages. Our development team will gradually build and prototype the user layout of your product. Unlike most any offshore UI design firm, of which are many, we will start from conceptual wireframing and pace our way to the final product together with you, verifying every step and revisiting each component for improvements. Before execution, every meaningful change goes through you.
In order to enhance the visual design of your eCommerce store, nonCommerce website or mobile app, we embed the following features that make the user path easy in spite of any degree of complexity.
Cross-platform versatility is paramount for a good user experience designer. We are ready to provide web and mobile UI design services customized for your users' needs on any type of devices. We take the design to its structural root and do all the required backend usability integrations to make your product equally smooth in any environment. Be it an array of different browsers or mobile platforms – we deliver.
Long before you put time and effort into your project, we will prepare you a showcase draft model.
From a low-cost mockup to a fully functioning minimum-cost product, a working test version is sure to beat months upon months of sheer speculation about the possible outcomes of the project.
By releasing it to the public, we will accumulate huge amounts of immensely valuable data that will help us in creating user experience design and usability in a more profoundly adjusted manner. Additionally, our prototype will become explicit proof of your concept and a perfect display at a stakeholder meeting.
By passing your MVP web development us, you get much more by spending less. A more fleshed-out product with many more iterations and timed material invested thanks to the highly affordable rates you can get at Softermii as opposed to any of your onshore teams.
Not merely a UI design company, we will help you even things out with independent testing effort. In the multitude of mobile devices and browser preferences, it’s important to double-check everything and equally adapt your product to different circumstances.
Our experts will ensure through manual and automated testing that performance is unimpaired by any technical flaws, and all bugs are eliminated at the early stages of the project. It goes without saying that the QA unit will also lend the insights gained in the course of their sweeps for the user interface development.
After the initial launch, we stay around to measure the performance and provide upgrades for the user interfaces design. Our team analyzes user behaviors, how the user interacts with the product and ensures all intended functionality is fully operational. Using the user research data, we come up with solutions to improve the original design, increase the average visit session and boost the conversion rates. Not to mention using this tremendous material to revisit the UX/UI strategy altogether.
Creating a brand that is memorable
Branding will help your company in developing a clear vision of what it truly represents and effectively portraying itself to the end-user. We take an outsider to look at your company in its core and help you brainstorm the common grounds at which you and your audience will bond. We start developing your new brand by gathering the data on people and culture your company represents. Tapping into the internal code that guides decision making and your philosophy. Discovering your true character will be a starting point for creating your new image.
In the course of the brand positioning process Softermii design team:
As part of the branding process, we help you achieve a fundamental level of presence that is sure to win the audience acclaim.
Unique brand is a unique type of service. Even though there may be a drove of competitor companies fighting for your customer, creating a USP is always feasible. We know how and we will make sure that your sales pitch has something extra. A unique flare that will be prominent despite the competition, drawing in the customer by offering value in lines with their mindset. As part of our branding process, we will help you root your USP into all of your marketing campaigns and refine each detail from the very basic and easy to grasp to the more ramified and profoundly meaningful.
An engrossing presentation of the product through narration will be an effective means in bringing your idea across. Whether it’s B2B or B2C, the power of storytelling will make your audience captivated by your concept.
The key benefits will be the main highlight, organically embedded into the context in a concise and enticing manner.
Imagery will play a huge part in your story as well. Crisp photos and intuitive vector graphics will add to the informative value of your product and complement your ideas. Instrumental to getting in touch with the people and thoughtfully combined with the right visual cues, human storytelling will propel your idea to new heights.
Branding is a great way to reinvent your company. A way that is more potent and targeted towards your goals. Even if you already have a distinctive brand, you constantly keep evolving and so should your image.
We help you bring your logo and positioning to fully represent your growth.
When working on user experience design, it’s important to remember that users decide with emotion. Let’s make sure they are pleased when they face your digital product. We’ve learned the importance of details firsthand, and we know how to deliver the UX & UI design services that are of high cohesion with the end-user.
You will be able to monitor the user interface and user experience in real-time, including regular progress meetings and reports with the entire crew, including developers, business experts, product managers and more.
We will provide you with a comprehensive set of metrics such as timed material invested into each part of the project, all displayed on the dashboard.
We’d love to hear about your project! Use the form to leave your contact details, and our representative will be sure to get back to you, settle the initial details and arrange for the first meeting.